HANA means "Brilliant and Gorgeous"


From the manufacturer:

Excel Sound Corporation developed the HANA moving coil cartridge range, combining their 50 years’ cartridge design and manufacturing expertise with modern manufacturing technologies; using high quality materials together with long established hand assembly techniques for best quality. Excel Sound is proud to offer Hana as the embodiment of brilliance and beauty to value-seeking music lovers around the world, who demand the finest analog reproduction.